AURELIA FRISKA
Available for new projects
Overview · Branding
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2023
2023
Creativeans Internship
Sharing my key takeaways from a summer internship at a top branding consultancy in Singapore
Products & Deliverables
Website
Brand Guidelines
Heuristic Evaluation Report
Tools
Adobe XD
Adobe Illustrator
Adobe Photoshop
Monday.com
Figma

Had the opportunity to work at an award-winning brand and design consultancy in Singapore, where I gained valuable insights into branding, communication, and design processes.
Background
This opportunity came about as part of my university's requirement for graduate students to complete a residency. At the time, my thesis focused on recognizing and validating the role of web-based 3D graphics in enhancing brand experiences. Driven by a desire to deepen my knowledge of branding, I researched leading branding firms in Singapore and ultimately secured a position at Creativeans.
During my 5-week internship, I completed three key projects. I designed a responsive, interactive website for an F&B brand in Singapore. I also created detailed brand guidelines for a waste management company and conducted heuristic evaluations to uncover opportunities and recommend improvements for the agency's website user experience. Unfortunately, due to an NDA, I cannot share specific details about these projects.
Background
This opportunity came about as part of my university's requirement for graduate students to complete a residency. At the time, my thesis focused on recognizing and validating the role of web-based 3D graphics in enhancing brand experiences. Driven by a desire to deepen my knowledge of branding, I researched leading branding firms in Singapore and ultimately secured a position at Creativeans.
During my 5-week internship, I completed three key projects. I designed a responsive, interactive website for an F&B brand in Singapore. I also created detailed brand guidelines for a waste management company and conducted heuristic evaluations to uncover opportunities and recommend improvements for the agency's website user experience. Unfortunately, due to an NDA, I cannot share specific details about these projects.
Background
This opportunity came about as part of my university's requirement for graduate students to complete a residency. At the time, my thesis focused on recognizing and validating the role of web-based 3D graphics in enhancing brand experiences. Driven by a desire to deepen my knowledge of branding, I researched leading branding firms in Singapore and ultimately secured a position at Creativeans.
During my 5-week internship, I completed three key projects. I designed a responsive, interactive website for an F&B brand in Singapore. I also created detailed brand guidelines for a waste management company and conducted heuristic evaluations to uncover opportunities and recommend improvements for the agency's website user experience. Unfortunately, due to an NDA, I cannot share specific details about these projects.
Background
This opportunity came about as part of my university's requirement for graduate students to complete a residency. At the time, my thesis focused on recognizing and validating the role of web-based 3D graphics in enhancing brand experiences. Driven by a desire to deepen my knowledge of branding, I researched leading branding firms in Singapore and ultimately secured a position at Creativeans.
During my 5-week internship, I completed three key projects. I designed a responsive, interactive website for an F&B brand in Singapore. I also created detailed brand guidelines for a waste management company and conducted heuristic evaluations to uncover opportunities and recommend improvements for the agency's website user experience. Unfortunately, due to an NDA, I cannot share specific details about these projects.
Design approach
Working in a small team consisting of designers, a project manager, and the CEO, we adopted Lean UX in our design process. Our focus was on quick iteration to ensure efficient and effective design solutions.
Design approach
Working in a small team consisting of designers, a project manager, and the CEO, we adopted Lean UX in our design process. Our focus was on quick iteration to ensure efficient and effective design solutions.
Design approach
Working in a small team consisting of designers, a project manager, and the CEO, we adopted Lean UX in our design process. Our focus was on quick iteration to ensure efficient and effective design solutions.
Design approach
Working in a small team consisting of designers, a project manager, and the CEO, we adopted Lean UX in our design process. Our focus was on quick iteration to ensure efficient and effective design solutions.

Valuable things I learned
01
Adapting to Singaporean work culture
Securing my first internship in Singapore required me to adapt quickly to a new culture. Though short, it taught me about the local work environment and gave me a deeper appreciation for diverse professional styles, enriching my personal and professional growth.
01
Adapting to Singaporean work culture
Securing my first internship in Singapore required me to adapt quickly to a new culture. Though short, it taught me about the local work environment and gave me a deeper appreciation for diverse professional styles, enriching my personal and professional growth.
01
Adapting to Singaporean work culture
Securing my first internship in Singapore required me to adapt quickly to a new culture. Though short, it taught me about the local work environment and gave me a deeper appreciation for diverse professional styles, enriching my personal and professional growth.
01
Adapting to Singaporean work culture
Securing my first internship in Singapore required me to adapt quickly to a new culture. Though short, it taught me about the local work environment and gave me a deeper appreciation for diverse professional styles, enriching my personal and professional growth.
02
Embracing curiosity
At Creativeans, I learned to ask questions and prioritize communication to ensure my designs aligned with expectations. Feedback from the CEO taught me the value of continuous dialogue, something I aim to keep improving.
02
Embracing curiosity
At Creativeans, I learned to ask questions and prioritize communication to ensure my designs aligned with expectations. Feedback from the CEO taught me the value of continuous dialogue, something I aim to keep improving.
02
Embracing curiosity
At Creativeans, I learned to ask questions and prioritize communication to ensure my designs aligned with expectations. Feedback from the CEO taught me the value of continuous dialogue, something I aim to keep improving.
02
Embracing curiosity
At Creativeans, I learned to ask questions and prioritize communication to ensure my designs aligned with expectations. Feedback from the CEO taught me the value of continuous dialogue, something I aim to keep improving.
03
The branding process
The branding process was eye-opening—it went beyond logo creation to include surveys, competitor analysis, concept development, and identity guidelines. This structured approach gave me a deeper understanding of branding’s true scope and impact.
03
The branding process
The branding process was eye-opening—it went beyond logo creation to include surveys, competitor analysis, concept development, and identity guidelines. This structured approach gave me a deeper understanding of branding’s true scope and impact.
03
The branding process
The branding process was eye-opening—it went beyond logo creation to include surveys, competitor analysis, concept development, and identity guidelines. This structured approach gave me a deeper understanding of branding’s true scope and impact.
03
The branding process
The branding process was eye-opening—it went beyond logo creation to include surveys, competitor analysis, concept development, and identity guidelines. This structured approach gave me a deeper understanding of branding’s true scope and impact.
04
Applying branding to web design
The branding knowledge gained at Creativeans shaped how I approach design. When creating my thesis website, I realized how strong branding elements enhance user experience and engagement, showing me the power of cohesive visual storytelling.
04
Applying branding to web design
The branding knowledge gained at Creativeans shaped how I approach design. When creating my thesis website, I realized how strong branding elements enhance user experience and engagement, showing me the power of cohesive visual storytelling.
04
Applying branding to web design
The branding knowledge gained at Creativeans shaped how I approach design. When creating my thesis website, I realized how strong branding elements enhance user experience and engagement, showing me the power of cohesive visual storytelling.
04
Applying branding to web design
The branding knowledge gained at Creativeans shaped how I approach design. When creating my thesis website, I realized how strong branding elements enhance user experience and engagement, showing me the power of cohesive visual storytelling.

Thanks for stopping by! 👋
Reach me out if you’re interested in working together.
Thanks for stopping by! 👋
Reach me out if you’re interested in working together.
Thanks for stopping by! 👋
Reach me out if you’re interested in working together.
Thanks for stopping by! 👋
Reach me out if you’re interested in working together.
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